Disclaimer: This is sponsored content. I have a personal business relationship with Liquid Crowd. CEO.CA has NO affiliation to Liquid Crowd.
Everyone wants to find a way to invest in companies as early as possible accessing the highest potential for multibagger investments. Liquid Crowd is an online platform that provides non-accredited and accredited investors a way to invest in pre-IPO financing rounds. Finally!
This is how it works: Liquid Crowd uses equity crowdfunding to help private companies list on Canadian exchanges like the TSXV and CSE by IPO. Companies using the services of Liquid Crowd are given support by the company, and the pre-IPO investment opportunity listed on the platform for investors to take part in. The investments made through the platform can start as small as $75 up to a maximum of $1,500 and remain high risk to be sure, but with a clear path to going public in the not too distant future.
Liquid Crowd isn’t just a pipedream either as they have established relationships with the many participants involved in taking a company public: from investors, issuers, regulators, transfer agents, investment dealers, securities specialists, investor relations firms, to the exchanges themselves. They have already proven the business works too, having helped Auxico Resources go public through crowdsourcing the funds and shareholder base needed to take the company public in October of 2017. They currently have two other opportunities ongoing at this moment, which can be viewed here on their website.
Investment opportunities listed through Liquid Crowd can be complete entirely online as they utilise technology that simplifies the process for investors. Private placement document are necessarily written in legalese which can often be daunting for those who don’t have a legal background or can’t avail of a broker to help them complete the documents, so using technology to simplify the process makes it even easier for small retail to take advantage. This is why Liquid Crowd is so unique and provides such exciting new prospects.
The democratizing of pre-IPO investment opportunities is long overdue in my books, as I think all investors no matter the size should be able to access the best deals as early as possible. Liquid Crowd provides this access while breaking with the old, more common way to raise public capital. Traditionally, Capital Pool Companies execute Reverse Mergers (aka reverse takeovers) that leave the newly formed company responsible for the shell’s liabilities and a list of shareholders often looking to unload their shares at the first possible moment.
Now is the perfect time to bring forward Liquid Crowd to the community it seems, as several recent discussions have taken place here on CEO.CA where investors have shown their dislike for the way things seem to be done on the TSXV and CSE. The general sentiment is that only the really early investors, the founders and the management who get a chance to invest at low prices pre-IPO, get the lion’s share of the benefit, and we retail take the lion’s share of the risk.
I can relate to this feeling, being a simple retail investor myself. I’m not an industry insider and, as a result, opportunities for me to get in early on a company about to go public are few and far between. I also live far away from Vancouver (the epicentre of the TSXV and CSE), which makes it even more unlikely for me to elbow my way into investments before the general public gets a chance. Just like many of you, I buy after the company has gone public, seeing the early investors often get multibagger returns the day the company begins to trade and hoping that my investments can provide me with a fraction of such early returns.
I agreed to help Liquid Crowd because I truly believe in what they are trying to do. Opening up pre-IPO investments to everyone, regardless of wallet size or personal connections is, in my view, a game changer.
Disclosure: This is a sponsored article for LiquidCrowd. I am personally working with Liquid Crowd to tell its story, and my views expressed in this article are my own. I am also a consulting moderator for CEO.CA, but my views expressed herein are wholly independent of CEO.CA. CEO.CA has NO affiliation to Liquid Crowd. This is not financial advice and all investors need to perform their own due diligence on all the investment opportunities offered through the Liquid Crowd platform.
