TORONTO, Feb. 2, 2017 /CNW/ - According to a recent survey published by Surviscor, Virtual Brokers ("VB") surpassed all major banks and independent brokers by being ranked as the leader in terms of cost for 2016. This survey, which was created to provide unbiased information for investors, incorporates the most extensive research to establish who the true winner is by looking at over 13,000 trades, rather than just a commission schedule.

"Investors pay very close attention to the various commission structures and associated account fees offered by self-directed brokerage firms. There are many variations amongst firms and investors should be aware of how those variations affect their overall investment returns," said Glenn LaCoste, President of Surviscor, a leading North American customer experience ratings and analysis firm. "We congratulate Virtual Brokers on their 2016 Cost of Services award and commend them for their commitment to lower commissions and fees for their clients," added Mr. LaCoste.

Virtual Brokers has had a history of disrupting the industry when it comes to price. In its inauguration in 2009, VB launched under a Penny Commission structure, giving them the reputation of being Canada's low-cost leader. As a result, they became a catalyst for commission fees being lowered across the industry. In 2013, they launched their Kick Start Investment Program which for the first time in Canada gave students an opportunity to have a Brokerage account designed for their budget. More recently in January 2016, VB became the first Online Broker in Canada to offer Commission Free trading, catering to active and day traders who were used to paying hefty fees on commissions alone.

After phasing out their Penny commission structure in 2015, Virtual Brokers placed a heavy focus on providing the most value for their cost. This award by Surviscor indicates that they have succeeded. Apart from providing the most extensive list of ETFs which are free to buy, Virtual Brokers gives the most choice to investors to find the commission structure and pricing that best suits their needs. From students to day traders, VB has a cost solution designed for every investor.

More information about Virtual Brokers can be found here: http://www.virtualbrokers.com

About BBS Securities Inc. / Virtual Brokers

Virtual Brokers ("VB") is a division of BBS Securities Inc. ("BBS"). BBS is Canadian-owned and operated, and is registered in all provinces and territories of Canada as an Investment Dealer. BBS is a member of the Investment Industry Regulatory Organization of Canada (IIROC) and the Canadian Investor Protection Fund (CIPF). BBS and VB have revolutionized the online trading brokerage environment.  Committed to helping their clients succeed, they consistently introduce new and unique products, deliver effective tools at a competitive cost, and equip clients with advanced trading platforms which provide a reliable trading experience. Powered with innovative technologies and a deep understanding of financial markets, BBS and VB provide superior trade execution services to investors, traders and investment counsellor portfolio managers.

SOURCE Virtual Brokers

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